EBay is launching its own Google Adwords auction Ebay announces the launch of a Google Adwords pay-per-click advertising box system. This announcement was made this weekend at its developer conference. However, unlike Google, this system will not be generalist (initially): it will be reserved for items auctioned on its site.....Read More >
Google adwords for ebay
Google adwords is used by pretty much every online company today, and you can also use it to promote your products on eBay. How can this help you?
First off, Google Ads are the small ads you see on the right hand side of the page when you search for something on Google. It is usually found under a small heading called "Sponsored ads." You get to decide on the content of the ad as well as the keywords for which this ad should be displayed. You also have control over other parameters such as budgets, location and frequency of advertising.
When someone clicks on this ad, you pay for it. And when they buy, it is a conversion. In general, the more ads you display, the greater is the possibility for someone to click your ad and maybe even buy it. To start off, you can use tools like automatic adwords creator and adwords scripts.
eBay is a multinational e-commerce company headquartered in San Jose, California. The entity provides consumer-to-consumer or business-to-consumer services. eBay was founded by Pierre Omidyar in 1995 and has become a successful company in the world of dot com. Today, eBay is a company operating in more than 180 countries, worth several billion dollars.....Read More >
Law firm specialized in new technologies, intellectual property and digital law.....Read More >
65 percent of clicks made by visitors who intend to make a purchase go to paid ads.
The average CTR for an ad in position 1 is 7.94 %. The average CTR on AdWords paid search is about 2 %.
Google holds 37.2 % of online marketing market, whereas Facebook holds 19.6 %.