Thanks to our flexible and adaptable packages, we ensure your presence and visibility on the Internet. We create your website with quality editorial content and a very good local SEO. This puts your company in a good position in the results of Google, Bing, Yahoo and Qwant. Your business is displayed in Google Maps, Mappy, the Yellow Pages and the Post Office....Read More >
Google adwords for local business
Google ads can be a mixed bag for local businesses. Though it is a great way you showcase yourself in a digital world, it can also be a tricky path to navigate for novices. You can either hire the services of a Google SME partner or use an adwords software. But if you decide to go into it all by yourself, here are some suggestions that can help you.
- Conversions and clicks are two different things. Clicks just cost you money and may not give you the leads you want. But conversions is where a visitor turns into a customer who will buy from you. So, look for conversions and calculate cost per conversions and not just clicks.
- Use location targeting because you want your ads to be clicked only by local people who are likely to buy from you.
Google Ads - formerly Google Adwords - offers excellent tools to achieve this! This includes bannering or displaying illustrated ads on partner sites on the Google network. This type of search engine advertising (SEA) can considerably increase your local notoriety with a reasonable budget if you use it correctly....Read More >
AdWords Express: 3 new features to improve the visibility of local shops Thomas Coëffé / Published on August 18, 2016 at 10:29 am, updated on November 7, 2016 at 1:56 pm First new feature: shops using AdWords Express will be able to more simply restrict the time slots for broadcasting their ads....Read More >
43 % of new buyers buy a product they saw in a YouTube ad.
Google mentions that paid ads can boost brand awareness by as much as 80 %.
Google has 37.2 % of the digital advertising market, and Facebook holds 19.6 %.