Google adwords for photography

Here are some tips to see success with Google adwords.

  • Set a monthly budget with daily limits. This helps to ensure that your spending is spread out evenly and it also ensures that Google ads are displayed consistently to potential customers. There are many adwords pricing tools that can help you set this budget.
  • Choose the right keywords. This is important to ensure that your ads are not displayed to people who don't plan to use photography service in the near future.
  • Create the right landing pages, so visitors will have a clear idea of what you expect from you. Also, this is one of the requirements laid down by Google to use their adwords service.
  • Stay on top of your ad campaigns' performance using automated adwords management software. You can of course do it manually as well.
Automated Adwords
Key Benefits
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100 % automated PPC campaign management
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Constantly upgrade your online advertising
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Smart user intention research for online marketing campaigns
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Some Statistics

Paid traffic such as Google Adwords converts 50 % better than free traffic.

The average smartphone PPC ads CTR (click-through rate) falls of 45 % between positions one and two.

65 % of all clicks done by visitors who intend to make a purchase go to paid ads.

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