In other words, the majority of the world's population uses Google to perform searches. It is therefore essential for all companies to be present on this support. Either the natural referencing which consists in appearing in the results proposed by Google robots. Google robots have a multitude of criteria to judge the relevance of your website. For example, the older your old one is, the more relevant Google will consider it.....Read More >
Google adwords for restaurants
Restaurants are one of the most searched terms on Google, according to a Constant Contact. This study showed that 81% of consumers have searched for a restaurant on their mobile phones while 75% have said that they will go to a restaurant based on the search results and ads on Google. This should give you an idea of the power of Google ads and how it can transform your business.
But to make the most of it, you need the right expertise which can be obtained with learning the concepts and use by yourself, through an automated adwords management software or with the help of experts in a reputed Google adwords agency.
As a first step, you have to decide which of these options you want to take to learn about Google ads and Google analytics, so you can use them to your advantage.
Paid SEO "Adwords" or "Google Ads" unlike natural SEO, is a short-term strategy, allowing you to temporarily compensate for the lack of natural SEO and / or boost your online visibility by paying Google for keywords paid per click. Google Adwords SEO allows you to highlight your establishment on Google very quickly and convert customers directly on your site....Read More >
For every $1 spent on PPC campaign, online businesses earn an average revenue of $2.
The approximate smartphone PPC ads CTR (click-through rate) falls of 45 % between positions one and two.
Paid traffic such as Google Adwords converts 50 % more than organic traffic.