trivago direct connect: intuitive campaign management tool - (c) MPrusker Trivago has just launched an open Trivago Direct Connect (TDC) beta for independent hoteliers to offer even more offers to travellers. Trivago Direct Connect allows independent hoteliers to publish their rates on Trivago and access an intuitive campaign management tool....Read More >
PPC campaign management tools
Today, we are always fighting against time because we seem to have way more work than time always! This is especially true if you're running a business because there are many channels and ways to reach out to customers located around the world. In fact, there is no limit to how much you can grow and expand provided you offer great quality products and services and choose the right marketing strategy to showcase these products to the world.
PPC campaign management tools are an integral part of your digital marketing strategy because they help you to make the most of pay-per-click campaigns.
Though PPC is highly effective and can do a world of good for you business, you should understand the parameters and configuration details that go into making it work for you. For this, you need the best adwords optimization tools that you can get.
UTM (for Urchin Tracking Module) settings are five variants of URL settings used to measure the effectiveness of online marketing campaigns across traffic sources and multimedia publishing. The name derives from the Urchin project created by the eponymous company and acquired by Google in 2005 to become Google Analytics...Read More >
Google gets 37.2 % of online marketing market, whereas Facebook gets 19.6 %.
Share of Google of all media online advertising income : 18 %.
43 % of new customers purchase something they have seen in a YouTube ad.