When considering the changing patterns of SEO strategies on the Internet, especially when studying the frequent changes that Google makes in its search sorting algorithms, finding the best way to promote your business online is not an easy task.....Read More >
PPC for small business owners
As a small business owner using PPC for marketing, here are some pitfalls that should stay away from.
- Poor keyword selection - Make sure to pick keywords relevant to your business. If you plan on geo-targeting, make sure to specify the state as well to avoid confusion. Consider using adwords scripts and keyword tools to get started.
- Bland ad copy - Your ad copy should entice users to click on it. So make sure the ad copy is vibrant and at the same time, gives the right information about your business. Automatic adwords ad creator tools are a god starting place to get some help.
- Change or lack of goals - You cannot change the goals of your PPC campaign half way as that will cause more harm than good for you. If your goals have changed, started another PPC campaign structured for the new goals.
The tax increases that Trudeau is imposing on local businesses have arrived. The new Liberal budget foresees that thousands of local businesses will no longer be able to qualify for the SME tax rate, or will see their profits fall. The Liberals are removing eligibility for the small business tax rate for companies with investment income greater than $50,000.....Read More >
Answer a short questionnaire so that we can propose the pro you need In 48 hours maximum, receive 3 offers from professionals that we recommended you Compare the quotes received and choose the pro that suits you Each pro is verified and validated by our quality charter "I have obtained a renovation project for a bathroom......Read More >
Google Ads visitors are 50 % more likely to do a purchase than organic visitors.
The top 3 paid advertising spots get 46 % of the clicks on the page.
43 % of new customers purchase a product they saw in a YouTube ad.