how can google adwords help my business

AdWords allows a company to position itself in Google's first results on a specific query (the query "find SEO expert" for example), against payment. It's a question of paying for your referencing. We are also talking about paid referencing to qualify Google AdWords ads. 
Automated Adwords
Key Benefits
Speed up PPC campaign Creation
Optimize account conversions
AI semantic analysis for online marketing campaigns
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Some Statistics

Marketers exhaust 51 % of their budget into mobile ads.

Google's share of all media advertisment income : 18 %.

Top Social media capture 33 % of the time users spend online.