why google adwords is important

Google is the search engine used by 94% of the French population but also the most used in the world. If it were to remain only one search engine, it would undoubtedly be Google. Setting up a Google AdWords campaign will allow you to reach the largest part of your target audience without dispersing your budget over different channels. The key advantage of Google AdWords campaigns is that they allow you to get a quick return on investment, while remaining flexible.
Automated Adwords
Key Benefits
Pay a custom amount regarding your investment-level
Automatic learning systems for Online advertising
Invincible Google Ads performance
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Some Statistics

The standarnd conversion rate in Google Ads over all industries is 3.75 % for search.

Google's share of all media advertising revenue : 18 %.

Visitors are 27 times open to click on a video ad than standard banners.